Tracy Hazzard is the Founder and CEO of Brandcasters, Inc., which runs Podetize.com, the largest podcast post-production company and hosting platform pushing the level of podcast content creation, production, distribution, and marketing to the next level. Tracy has instilled into the company culture an obsessive podcaster-centric focus. In addition to her day job, for the past four years, Tracy has also published a column for Inc. Magazine called “By Design” focusing on disruptive innovation, product launching, and brand-building.
Tracy Hazzard is the host of five top-ranked podcasts: The Binge Factor –the podcast for successful podcasters; Feed Your Brand –listed as one of CIO’s Top 26 Entrepreneur Podcasts To Listen To; Product Launch Hazzards –the expert resource for eCommerce sellers and inventors; The New Trust Economy all about Blockchain Innovation and Digital Currency; and WTFFF?! –the 3D Print innovation start point featured as one of the exclusive live podcasts at SXSW 2018, now with a special series sponsored by HP. With a constant stream of content and products from her authority platform, reaching over 100,000 listeners and viewers monthly, Tracy influences and casts branded content, products and innovation around the world.
With over 27 years as a Product/Brand Strategist, Tracy has co-designed 250+ consumer products generating more than $2 Billion for design-leading brands like Martha Stewart Living, Herman Miller, and retailers like Costco, Target and Amazon. Along with her partner and husband, Tom Hazzard, she co-holds over 39 patents with an unprecedented 86% success rate. Their most recent invention is the foundation of Podetize – brandcasting thought leaders, major publications, celebrities, sports stars, and social influencers into higher-converting revenue streams with an authority platform.
In addition to writing 400 articles for Inc. Magazine and 100+ for Authority Magazine, she is now writing for Grit Daily and contributing to BuzzFeed. Tracy has been featured in Entrepreneur, CIO, Forbes, Thrive Global, Wired, Fortune Small Business, and CNN Money. The Harvard Business Review teaches an MBA case study in 26 universities around the world on her handling of intellectual property as an entrepreneur resulting in a viral PR campaign before social media existed. Tracy’s strategic product and brand knowledge expertise takes you from invisible to credible AND from not getting enough to getting more! In Tracy Hazzard Getting Interviewed, we hear some of Tracy’s best tips and advice as a guest expert, as well as a highlighted selection from some of her own shows that give you a little taste of her style and core expertise. Who knows, what she leaves you with might just be the key to shift you right into your own big success.